Orum banner
  • Tool Introduction:
    AI dialer + call coaching to speed connects and grow revenue.
  • Inclusion Date:
    Oct 28, 2025
  • Social Media & Email:

Tool Information

What is Orum AI

Orum AI is an AI-powered Live Conversation Platform built to accelerate outbound calling, boost connect rates, and support revenue teams with context-aware, real-time coaching. Acting as an AI Conversation Engine, it orchestrates smarter dials, faster connects, and guided next steps during live calls. By streamlining list prioritization, connect detection, and call workflows, Orum reduces manual tasks, shortens time-to-pipeline, and surfaces conversation insights that improve conversion across SDR, BDR, and inside sales motions.

Orum AI Main Features

  • AI-powered dialing and connect acceleration: Automates outbound dials, detects connects quickly, and minimizes time lost to no-answers and busy signals.
  • Agentic, context-aware coaching: Real-time prompts, talk tracks, and objection-handling cues that adapt to the conversation context.
  • Conversation intelligence: Call summaries, key moments, and outcome tagging to inform follow-ups and coachability.
  • Workflow automation: Disposition logging, notes, and task creation to reduce administrative work after each call.
  • Lead prioritization and routing: Intelligent list management to focus reps on the highest-value prospects first.
  • Team collaboration: Live listening, coaching, and call libraries to scale best practices across the sales floor.
  • Analytics and reporting: Connect rates, conversation outcomes, and performance trends for reps and teams.
  • Ecosystem integrations: Sync contacts, activities, and outcomes with popular CRMs and sales engagement tools.
  • Governance and controls: Recording settings and consent workflows to support compliance needs.

Who Should Use Orum AI

Orum AI suits SDRs, BDRs, inside sales teams, and revenue organizations that rely on high-volume, high-quality outbound calling. it's ideal for sales managers and RevOps leaders seeking consistent connect rate improvement, scalable coaching, and clearer pipeline visibility. Startups, mid-market, and enterprise teams can use it to standardize talk tracks, shorten ramp time, and increase meetings booked.

How to Use Orum AI

  1. Create an account and verify your calling settings (numbers, regions, recording preferences).
  2. Connect your CRM or sales engagement platform and import target accounts, contacts, or sequences.
  3. Configure dial strategies, call windows, dispositions, and list prioritization rules.
  4. Prepare talk tracks and objection handlers to enable real-time AI coaching.
  5. Start a calling session; Orum handles smarter dials and highlights live connects instantly.
  6. Follow context-aware prompts during the call and capture notes without breaking flow.
  7. Disposition outcomes; sync activities and tasks back to your connected systems.
  8. Review analytics, coach with recordings and insights, and refine lists and scripts.

Orum AI Industry Use Cases

B2B SaaS SDR teams use Orum AI to increase live connects and book more qualified meetings. Staffing and recruiting firms accelerate candidate outreach while maintaining consistent messaging. Financial services and insurance inside sales teams standardize compliance-friendly talk tracks at scale. Manufacturing and logistics companies use it to reach distributed buyers faster and coordinate follow-ups through CRM-synced workflows.

Orum AI Pricing

Pricing details are typically tailored to team size, features, and integration needs. For current plans, quotes, and any available demos or trials, contact Orum’s sales team or check the official website.

Orum AI Pros and Cons

Pros:

  • Significantly reduces manual dialing and time-to-connect.
  • Real-time, context-aware coaching improves call quality and outcomes.
  • Conversation intelligence and analytics strengthen coaching and forecasting.
  • Integrations streamline activity capture and follow-up workflows.
  • Scales best practices across teams with collaborative coaching tools.

Cons:

  • Delivers the most value for high-volume outbound programs; lighter call workflows may see less lift.
  • Requires rep adoption, script discipline, and clean CRM data to realize full benefits.
  • Telephony rules, carrier filtering, and consent requirements may affect dialing strategies.
  • Subscription costs can be a hurdle for very small teams or early-stage startups.

Orum AI FAQs

  • Q1: What does Orum AI do?

    it's an AI-powered live conversation platform that accelerates outbound calling, improves connect rates, and provides real-time coaching and conversation intelligence.

  • Q2: Does Orum AI replace sales reps?

    No. It augments reps by automating dials, surfacing insights, and guiding conversations, while humans build relationships and close deals.

  • Q3: How does Orum AI integrate with my stack?

    It connects with popular CRMs and sales engagement tools to sync contacts, activities, dispositions, and tasks, reducing double entry.

  • Q4: Is Orum AI suitable for inbound?

    It is primarily designed for outbound calling and live coaching, but teams can align it with their broader workflows for follow-ups and handoffs.

  • Q5: How can I measure ROI?

    Track connect rate, meetings booked, time-to-first-connect, conversion by disposition, and ramp time improvements using Orum’s analytics.

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