Robly
Open Website-
Tool Introduction:SMB email automation: OpenGen AI drives 50% more opens and ROI
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Inclusion Date:Oct 21, 2025
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Social Media & Email:
Tool Information
What is Robly AI
Robly AI is a small business marketing automation platform designed to boost email engagement and conversions. Known for inventing OpenGen in 2014 and Robly A.I. in 2015, it helps brands capture up to 50% more opens by resending intelligently and optimizing send times. The suite combines an easy landing page builder, customizable email templates, forms and popups, automation workflows, autoresponders, A/B testing, surveys, segments, and real-time reports. Robly AI centralizes campaign creation and optimization so lean teams can launch faster, learn from data, and grow with less effort.
Robly AI Main Features
- OpenGen: Automatically resends campaigns to non-openers with optimized subject lines or timing to recover missed engagement.
- RoblyAI send-time optimization: Uses behavioral data to deliver each email when a subscriber is most likely to open.
- RoblyEngage: Targets engaged subscribers and reactivates inactive contacts to protect deliverability and boost open rates.
- Landing page builder: Create simple, conversion-focused pages for promotions, lead magnets, and event signups without code.
- Email templates: Ready-made, responsive designs you can customize quickly for consistent branding.
- Automation workflows: Build multi-step journeys for onboarding, win-back, and post-purchase follow-ups.
- Autoresponders: Trigger timely messages based on signups, clicks, or dates to nurture leads automatically.
- A/B testing: Test subject lines, content, or send times to find the variants that perform best.
- Forms & popups: Capture leads on websites and landing pages with targeted, mobile-friendly opt-ins.
- Surveys: Collect customer feedback to refine messaging and segmentation.
- Segments: Group audiences by behavior, demographics, or engagement to personalize at scale.
- Real-time reports: Track opens, clicks, conversions, and list health for fast, data-driven decisions.
Who Should Use Robly AI
Robly AI suits small businesses and lean teams that need reliable email marketing automation without heavy complexity. It is ideal for ecommerce stores, local services, nonprofits, B2B startups, event marketers, agencies, and creators who want to improve open rates, grow subscribers with forms and popups, and run targeted campaigns using segments, A/B tests, and automated workflows.
How to Use Robly AI
- Create an account and set your brand settings (logo, colors, sender details).
- Import contacts and build segments based on engagement, purchase history, or demographics.
- Design an email using templates or build a landing page for your offer.
- Add forms & popups to capture new leads and route them to the right lists.
- Set up autoresponders and automation workflows for onboarding, promotions, or reactivation.
- Enable OpenGen, RoblyAI send-time optimization, or RoblyEngage to maximize opens.
- Run an A/B test on subject lines or content to validate your assumptions.
- Preview, test-send, and schedule your campaign.
- Monitor real-time reports for opens, clicks, and conversions; refine segments and content accordingly.
Robly AI Industry Use Cases
Ecommerce brands use Robly AI to send cart recovery series and product launches, applying OpenGen to recapture non-openers. Local services automate appointment reminders and reviews with autoresponders. Nonprofits nurture donors with segmented newsletters and surveys for feedback. B2B teams run event registrations via landing pages, then score engagement using real-time reports and follow up with targeted sequences powered by RoblyAI send-time optimization.
Robly AI Pros and Cons
Pros:
- OpenGen, RoblyAI, and RoblyEngage help lift open rates and protect deliverability.
- All-in-one toolkit: landing pages, forms, templates, automation, surveys, and analytics.
- Strong segmentation and A/B testing for data-driven optimization.
- Built for small businesses with a clear, practical workflow.
Cons:
- Advanced enterprise features may be limited compared to complex marketing clouds.
- Effective results depend on list quality, consent, and message relevance.
- Automation design can have a learning curve for new users.
- Like most email platforms, costs may scale with list size and sending volume.
Robly AI FAQs
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What is OpenGen?
OpenGen automatically resends your campaign to non-openers at a better time or with a new subject line, helping recover missed engagement and increase open rates.
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How does RoblyAI improve performance?
RoblyAI analyzes subscriber behavior to optimize send times per contact, so messages land when each person is most likely to open.
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Can I build landing pages without code?
Yes. The landing page builder lets you create simple, branded pages for lead capture, events, or promotions.
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Does Robly AI support automation and autoresponders?
Yes. You can create multi-step automation workflows and trigger autoresponders based on signups, behavior, or dates.
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What analytics are available?
Real-time reports track opens, clicks, conversions, list growth, and engagement by segment to guide optimization.