Popl banner
  • Tool Introduction:
    AI lead capture for sales: badge scanning, digital cards, CRM.
  • Inclusion Date:
    Oct 21, 2025
  • Social Media & Email:
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Tool Information

What is Popl AI

Popl AI is an AI-powered lead capture and digital business card platform built for sales enablement, lead generation, and go-to-market teams. It unifies event lead capture, universal badge scanning, AI contact enrichment, and CRM integrations in one workflow. Reps scan event badges or share digital business cards to collect accurate contact data, while AI enriches and standardizes records for faster routing and follow-up. By replacing manual entry and fragmented tools, Popl AI helps teams boost speed-to-lead, reduce data errors, and convert event and field interactions into qualified pipeline.

Popl AI Main Features

  • Universal badge scanning: Capture attendee details from event badges with AI-assisted text extraction, cutting manual typing and minimizing errors.
  • Digital business cards: Share contact details via QR or NFC to seamlessly collect and exchange information in person or remotely.
  • AI-powered contact enrichment: Standardize and enrich lead records by filling missing fields and normalizing names, titles, and companies for cleaner data.
  • CRM integrations: Sync captured and enriched leads to your CRM or marketing tools to streamline handoffs and follow-up workflows.
  • Centralized lead capture: Combine event scans and digital card interactions into one system for consistent data, easy export, and unified reporting.
  • Compliance-friendly data collection: Structured capture flows help teams respect consent collection and internal data governance policies.

Who Should Use Popl AI

Popl AI is ideal for B2B sales teams, SDRs, business development, field and event marketers, partnership managers, and revenue operations. It suits companies that generate pipeline at conferences, trade shows, roadshows, and field meetings, as well as organizations standardizing digital business cards across teams to replace paper cards and reduce manual CRM entry.

How to Use Popl AI

  1. Create an account and set up your team workspace, roles, and capture preferences.
  2. Build your digital business card with key fields, branding, and a QR/NFC sharing option.
  3. Connect your CRM or marketing tools and map required fields for lead sync.
  4. At events, use universal badge scanning or share your digital card to capture contacts.
  5. Review AI-enriched records, confirm mappings, and apply any required tags or notes.
  6. Sync leads to your CRM or export a CSV for routing, campaigns, and follow-up.
  7. Track outcomes from captured interactions to refine event and field strategies.

Popl AI Industry Use Cases

A SaaS vendor at a trade show scans attendee badges to instantly create enriched leads that flow to the sales team’s CRM for same-day outreach. A field sales rep shares a digital business card during onsite meetings; contacts captured from the QR code are standardized and synced to campaigns. A B2B manufacturer combines booth scans and partner meetings in one system, reducing data cleanup after events and improving speed-to-lead.

Popl AI Pros and Cons

Pros:

  • Consolidates event lead capture and digital business cards into a single system.
  • AI enrichment reduces manual data entry and improves record quality.
  • Universal badge scanning accelerates capture at busy conferences.
  • CRM integrations streamline routing, follow-up, and reporting.
  • Consistent, standardized workflows for distributed go-to-market teams.

Cons:

  • Badge scan quality can vary by event format, print quality, and lighting.
  • Enrichment may require human review for critical or custom fields.
  • Initial CRM field mapping and team training are needed for best results.
  • Offline or low-connectivity environments may limit real-time syncing.

Popl AI FAQs

  • Does Popl AI require a specific event provider for badge scanning?

    Popl AI supports universal badge scanning across many common event formats. Where scanning is limited, teams can fall back to QR/NFC digital card capture or quick forms.

  • Can I use Popl AI without a CRM?

    Yes. You can capture and manage leads in Popl AI and export CSVs. You can connect a CRM later to automate routing and follow-up.

  • How does AI enrichment help data quality?

    It standardizes and fills missing fields to create cleaner, more complete records, reducing manual edits and improving downstream workflows.

  • Is there a mobile workflow for events and field meetings?

    Popl AI supports mobile-friendly capture for scanning badges and sharing digital business cards, making on-the-go lead collection straightforward.

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